Five Ways to Better Engage
the Female Consumer

Five Ways to Better Engage <br>the Female Consumer
With the close of 2019 upon us and the bright shiny fresh start of a new year (and new decade!), it’s time to plan your marketing strategy for 2020. Instead of focusing on the latest algorithms, it’s time to invest in something much more powerful for your brand’s success: women. Read More

How to Create a Successful Blog
Part Four: Get More Traffic

How to Create a Successful Blog <br>Part Four: Get More Traffic
If you’ve followed along with parts one, two, and three of this series, then things are rolling for your blog and it’s time to build your audience. There are so many different ways to drive traffic to your blog and get more people reading your work. Here are 12 steps you can take. Read More

Three Ways to Create a More
Compelling Brand

Three Ways to Create a More <br>Compelling Brand
One of the most common questions I get from blog readers, clients, and social media followers is, “How can I create a better brand and attract more clients?” I could write an entire book on this topic. (Oh wait, I did!) But as a starting point, here are three things you should definitely be doing. Read More

The Time for Being “Politically
Correct” is Over

The Time for Being “Politically <br>Correct” is Over
I’ve had many women come to me in the last year or two and ask me how I’m comfortable using my business platform to talk about politics. “Aren’t you worried about losing potential clients?” they ask, “What if you offend someone?” I usually answer with a question of my own: “How can I not talk about politics today?” Read More

Watch my Diva Business School Podcast Interview & Learn How to Create a Brand You Love

Watch my Diva Business School Podcast Interview & Learn How to Create a Brand You Love
I was a recent guest on the Diva Business School Podcast with my friend, Stacey Smith. Stacey created Diva Business School to help women connect to their voice and authenticity, tap into their creativity, and express themselves more powerfully in the world. This was an awesome conversation with lots of branding gems and insights. Read More