Biz Success  Brand You  

The Meaning of Influence and How You
Can Build a More Powerful Brand

Friday, August 5, 2022
The Meaning of Influence and How You <br>Can Build a More Powerful Brand
I know we can’t all have an empire like Kim Kardashian, but the good news is your brand doesn’t have to be world-famous to have brand influence! Learn what influence is, who has it, how to measure YOUR brand’s influence, and how to use traditional media, celebrities and influencers to grow your brand today. Read More
Brand You  Feminist AF  

Why It’s More Important Than Ever
to Build Your Brand

Monday, June 27, 2022
Why It’s More Important Than Ever <br>to Build Your Brand
I’m mad as hell. Rageful, even. The fact that a small legal entity made up of nine people who do not represent most of our country stripped women of their right to bodily autonomy, rolling back decades of progress, is sickening, dehumanizing and dangerous. No matter what type of business you have, it’s more important than ever to build your brand. Here’s why. Read More
Biz Success  Brand You  Feminist AF  

How to Develop Crystal Clear Messaging and Build Brands That Are as Strong as You Are

Friday, June 17, 2022
How to Develop Crystal Clear Messaging and Build Brands That Are as Strong as You Are
The world needs more female perspective. More women in leadership roles. Louder female voices. And less apologies for it. By commanding authority with powerful brand messaging, we can cut through the male-dominated noise and rise to the occasion. Here’s everything you need to know to develop and implement crystal clear and consistent brand messaging. Read More
Biz Success  Brand You  

The Secret to Building a
Better Brand in 2022

Saturday, January 8, 2022
The Secret to Building a <br>Better Brand in 2022
January has been branded as the “New Year, New You” month. But when it comes to building a better brand, it’s a marathon not a sprint. The strongest, most compelling brands are focused on clarity, consistency, and connection year-round. Build a better brand in 2022 by assessing your assets, finding your North Star, honing your offer, harnessing testimonials, and leveraging media & celebrities. Read More
Biz Success  Brand You  

7 Steps to Becoming an Authority Brand

Saturday, October 2, 2021
7 Steps to Becoming an Authority Brand
In my work as a brand strategist, two of the most common questions I’m asked are “How do I stand out?” and “How do I position myself as a thought leader and the go-to expert in my industry?” If you’re ready to make your mark and step into the spotlight, here are seven steps to establish yourself as an authority brand. Read More
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