Why It’s More Important Than Ever
to Build Your Brand

I’m mad as hell. Rageful, even. The fact that a small legal entity made up of nine people who do not represent most of our country stripped women of their right to bodily autonomy, rolling back decades of progress, is sickening, dehumanizing and dangerous. No matter what type of business you have, it’s more important than ever to build your brand. Here’s why. Read More

How to Develop Crystal Clear Messaging and Build Brands That Are as Strong as You Are

The world needs more female perspective. More women in leadership roles. Louder female voices. And less apologies for it. By commanding authority with powerful brand messaging, we can cut through the male-dominated noise and rise to the occasion. Here’s everything you need to know to develop and implement crystal clear and consistent brand messaging. Read More

Are You Ready to Put Your Brand in the Spotlight? Brand Camp is for YOU!

Brand Camp is a highly focused, get-it-done four week 1:1 intensive to articulate your brand story, amplify your message, develop an enticing call to action, refine your offerings, set up your list-building machine and polish your digital presence. You will work with Team SheBrand for an entire month to put all the pieces in place to create your most compelling brand. Read More

A Call to Women: We Must Save Ourselves

The leaked Supreme Court decision to strike down Roe vs. Wade is devastating. While this is all horrifically bad news, don’t despair. Let this radicalize you. Let this awareness seep in and set you in motion. We need every woman in the arena. You are not helpless, and this is far from over. Here’s what you need to know and what you can do. Read More

Building Your Brand:
What’s Love Got to Do With It

I’m sharing a very important Valentine’s Day-themed secret with you: the key to creating a compelling brand is to find your people and love them hard. Showing up. A personal touch. Delighting your customers. Helping and giving without expectation of return. This is how love builds your brand. Here are five steps to breathing some love and life into your brand’s pulse. Read More