Biz Success  Brand You  Inspiration  

How to Create a Successful Blog
Part Three: Serve Your People

Monday, December 3, 2018
How to Create a Successful Blog <br>Part Three: Serve Your People
Blogging is a lot like giving a performance onstage. You get up there. You deliver your best material. And then, you want to see the audience react. You want to feel like you’re serving your audience—inspiring them, delighting them, and holding their attention, not boring them! But in order to serve your audience, first, you need to understand what they want and need. How can you figure this out? It’s not actually that difficult. Read More
Biz Success  Brand You  Inspiration  

How to Create a Successful Blog
Part Two: Structure and Schedule

Monday, November 19, 2018
How to Create a Successful Blog <br>Part Two: Structure and Schedule
If you’re feeling blog-overwhelm, I recommend introducing some structure and schedule. It only takes a bit of planning to end all the wheel-spinning, fretting, and frustration that many bloggers experience. You’ll even build a stronger sense of trust with your readers simultaneously. Read More
Biz Success  Brand You  Inspiration  

How to Create a Successful Blog
Part One: Defining Success

Monday, November 12, 2018
How to Create a Successful Blog <br>Part One: Defining Success
So you’ve taken the plunge and you’ve started a blog. What now? Clients often ask me, “What’s the right approach? Should I be posting daily? Weekly? What’s the secret sauce that gets people reading and coming back for more?” Most importantly, “How can I make sure that my blog is successful and translating into sales?” All of these answers begin with just one question. Read More
Biz Success  Brand You  

Don’t Just Share What You Do. Share WHY.

Monday, September 17, 2018
Don’t Just Share What You Do. Share WHY.
If you want to create a beloved brand, don’t just share what you do. Share why. To build a brand with a strong and loyal following the key is expressing why you do what you do. This is how you’ll attract clients who believe in what you’re selling and feel a strong emotional connection to your products or services. Read More
Biz Success  Brand You  Giving Back  Inspiration  

Three Ways to Create a More
Compelling Brand

Monday, August 13, 2018
Three Ways to Create a More <br>Compelling Brand
One of the most common questions I get from blog readers, clients, and social media followers is, “How can I create a better brand and attract more clients?” I could write an entire book on this topic. (Oh wait, I did!) But as a starting point, here are three things you should definitely be doing. Read More
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