How to Create a Successful Blog
Part Three: Serve Your People

Blogging is a lot like giving a performance onstage. You get up there. You deliver your best material. And then, you want to see the audience react. You want to feel like you’re serving your audience—inspiring them, delighting them, and holding their attention, not boring them! But in order to serve your audience, first, you need to understand what they want and need. How can you figure this out? It’s not actually that difficult. Read More

The Time for Being “Politically
Correct” is Over

I’ve had many women come to me in the last year or two and ask me how I’m comfortable using my business platform to talk about politics. “Aren’t you worried about losing potential clients?” they ask, “What if you offend someone?” I usually answer with a question of my own: “How can I not talk about politics today?” Read More