Take Control of Your Social Media Marketing

One of the biggest fears clients share is that participating in social media will be a huge time suck for them. Many have signed up for a Twitter account or a Facebook page, only to desert them after a few well-intentioned weeks of scattered and sporadic posting. Well my friends, there is an easier way. Read More

The Twitter Rules of Engagement

Note I used the word engagement. Not selling, not spamming and definitely not preaching. What many companies fail to understand is business success on Twitter is secondary to relationship building. Twitter is a two-way conversation. It’s about engagement. You have to get out there and comment, compliment, reply and add value. It’s your golden opportunity Read More