How to Create a Successful Blog
Part One: Defining Success

How to Create a Successful Blog <br>Part One: Defining Success
So you’ve taken the plunge and you’ve started a blog. What now? Clients often ask me, “What’s the right approach? Should I be posting daily? Weekly? What’s the secret sauce that gets people reading and coming back for more?” Most importantly, “How can I make sure that my blog is successful and translating into sales?” All of these answers begin with just one question. Read More

Don’t Just Share What You Do. Share WHY.

Don’t Just Share What You Do. Share WHY.
If you want to create a beloved brand, don’t just share what you do. Share why. To build a brand with a strong and loyal following the key is expressing why you do what you do. This is how you’ll attract clients who believe in what you’re selling and feel a strong emotional connection to your products or services. Read More

How to Inspire Your Clients to
Refer More Clients to You

How to Inspire Your Clients to <br>Refer More Clients to You
As an entrepreneur, there’s no higher compliment than when a client recommends you to someone else. When your clients feel appreciated and understood, when their expectations have been exceeded, and they like and trust you, they’ll wholeheartedly recommend you to others. Suddenly, they’re not just ordinary clients. They’re brand evangelists, spreading the gospel about your work! It’s like getting thousands of dollars worth of publicity… for free! Read More