As Rogue One: A Star Wars Story premieres nationwide tomorrow, we’re excited to share that Disney, Target and Star Wars: Force for Change have launched a fashion-meets-fundraising initiative inspired by the themes of rebellion from the new movie. And as you already know, here at SheBrand, we’re suckers for a good rebellion and standing up for what you believe in!
Ten influential names across film, music, fashion and sports have come together to support UNICEF Kid Power by creating a line of Force 4 Fashion t-shirts available exclusively at Target. Five dollars from every t-shirt sold will be donated to the U.S. Fund for UNICEF in support of UNICEF Kid Power through the end of this month.
Through this initiative, kids can complete physical activities and interactive challenges to earn points – which ultimately are used to provide life-saving packets of food for severely malnourished children around the world. The more kids move, the more points they earn and the more kids they help.
The Force 4 Fashion line was designed with support from Camilla Belle, Kelly Slater, June Ambrose, Riz Ahmed, Steve Aoki, Gareth Edwards, Felicity Jones, Olivia Munn, Deigo Luna and Brittany Snow.
Rogue One: A Star Wars Story will introduce fans to a group of rebels who choose to do extraordinary things, and in doing so, become part of something far greater than themselves. Each of the t-shirt designs celebrates this theme using a powerful slogan to represent the importance of standing up for what you believe in.
So what do YOU believe in? Please share with us in the comments below.
Click here to purchase your own rebellion-worthy t-shirt this season.
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