Confidence in Chucks: Kamala Makes
History and Paves the Way

It’s Black History Month, and what a time in our history to celebrate! In February (and every day!) we honor in an intentional way the incredible Black women who have affected so much change in the world. Women like Rosa Parks, Sojourner Truth, Audre Lorde, Shirley Chisholm, and modern-day heroes like Maxine Waters and Stacey Abrams come to mind. While looking back is an important tradition, we can also look to right now in celebrating Black history. It is so important to acknowledge what is true: Black history is happening right now and it’s incredible. Read More

15 Awesome Gifts for Her: The 2021 Valentine’s Day Gift Guide

Roses are red, violets are blue, we’ve made Valentine’s shopping easy for you! Valentine’s Day isn’t just about finding the perfect gift for your significant other, it’s about celebrating all of the Galentines in your life. We’ve got your covered, from your best friend, mother, sister, daughter, to your boss and co-worker, too. Whether she’s a fashionista, wellness junkie, bookworm or jewelry fanatic, we’re featuring some of our favorite items suitable for all the women you love. And with price points from $12 – $250, there’s something for everyone. Read More

Get in the Habit of Shining and
Connect More With Your Audience

Visibility in your business and brand is a powerful intention and it’s never too late to set it. We often make resolutions and set goals on January 1st to create the lives we want to live based on the habits we adopt. But you can decide today to get yourself in the habit of shining, you just have to get strategic and commit. Read More

How to Capture Attention
in Today’s Crowded Digital Space

Many statisticians and trend forecasters have predicted that we have fast-forwarded in the online space by six to eight years in the last 10 months alone. There is more noise, clutter and uncertainty than ever before and most people will continue to interact, engage and purchase online long after the pandemic is behind us. In the face of such fierce competition based on sheer volume, how do you capture the attention of your prospective customers? How do you make sure that you are seen and heard, and most importantly, that you make an emotional connection with them? In an increasingly crowded online space, there are two questions you must ask yourself before diving into content creation and marketing. Read More

The #1 Key to Create a More Compelling Brand in 2021 (plus the Ultimate Brand Clarity Worksheet!)

In 2000, Microsoft Corp. conducted a study measuring how long people can focus on one thing for a specific amount of time. The results showed the average person’s attention span was 12 seconds. About 15 years later, it dropped to 8 seconds. In our current, mid-pandemic world with people moving into the digital space faster than ever before, attention is quickly becoming our scarcest resource. How do you capture attention and stand out in an increasingly crowded and noisy space? While there are plenty of effective ways to get the engagement you are looking for, the first place to start is with brand clarity. Read More