Biz Success  Brand You  Feminist AF  

How to Develop Crystal Clear Messaging and Build Brands That Are as Strong as You Are

Friday, June 17, 2022
How to Develop Crystal Clear Messaging and Build Brands That Are as Strong as You Are
The world needs more female perspective. More women in leadership roles. Louder female voices. And less apologies for it. By commanding authority with powerful brand messaging, we can cut through the male-dominated noise and rise to the occasion. Here’s everything you need to know to develop and implement crystal clear and consistent brand messaging. Read More
Biz Success  Brand You  Giving Back  

How Healthy is Your Brand? Take the 50-point Brand Health Assessment

Friday, March 19, 2021
How Healthy is Your Brand? Take the 50-point Brand Health Assessment
Many people ask me, “What exactly is a brand and how do you know if it’s doing its job?” The answer is simple to state, slightly more complex to execute. Your brand is the perception that you create in other people’s minds, and it’s only as effective at creating a powerful perception as it is healthy. That’s why I created the 50-point Brand Health Checklist for you to assess the health and performance of your brand. Read More
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