Biz Success  Brand You  Inspiration  

5 Things Brands Must Do Now to Thrive
in the Midst of Uncertainty

Monday, August 3, 2020
5 Things Brands Must Do Now to Thrive <br>in the Midst of Uncertainty
We are at a crossroads in our history and many of us find ourselves in limbo. Some of us are clinging to the past we knew, hoping that things will return to “normal,” while others still hold their breath, not quite ready to step into the unknown. If you are a business owner, you may be asking yourself, “How do I navigate these rough seas? What course corrections do I need to make?” Here are five things you can do right now to not only stabilize your business and brand but ultimately thrive in the long term. Read More
Biz Success  Brand You  Inspiration  

Create a More Compelling Brand in 2019
with the One Page Brand Plan

Monday, January 14, 2019
Create a More Compelling Brand in 2019 <br>with the One Page Brand Plan
In today’s overcrowded and noisy marketplace filled with 24/7 newsfeeds, emails, messages and social channels, it takes a lot more than a pretty logo to stand out. Whether you’re selling a product, service, workshop – or anything else for that matter – the best way to get your target audience’s attention is to develop a relationship with them. Read More
Inspiration  

50 is the New 50

Monday, April 30, 2018
50 is the New 50
Here in America, youth is worshipped. Older women are often ignored or treated with disdain. Unlike in countries like France and Italy – where women like Inès de la Fressange, Catherine Deneuve, Miuccia Prada or Sophia Loren are seen as iconic, respected and admired not only for their beauty, but also for their wisdom, vitality and a certain je ne sais quoi – women in the west are mostly judged by the poutiness of their lips, the perkiness of their breasts and how pleasing they are to men. Read More
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