Building Your Brand:
What’s Love Got to Do With It

Building Your Brand: <br>What’s Love Got to Do With It
I’m sharing a very important Valentine’s Day-themed secret with you: the key to creating a compelling brand is to find your people and love them hard. Showing up. A personal touch. Delighting your customers. Helping and giving without expectation of return. This is how love builds your brand. Here are five steps to breathing some love and life into your brand’s pulse. Read More

How to Pivot Your Brand

How to Pivot Your Brand
A brand pivot looks different for everyone. For some, it’s a shift in the way they do business that better fits the times, for others it’s a partnership or collaboration or adding a new product to their offerings. Sometimes it’s a creative twist on what you’ve been doing, or even a completely new business. Here are some questions and tools to help you start. Read More