Biz Success  Inspiration  

Building Your Brand:
What’s Love Got to Do With It

Sunday, February 13, 2022
Building Your Brand: <br>What’s Love Got to Do With It
I’m sharing a very important Valentine’s Day-themed secret with you: the key to creating a compelling brand is to find your people and love them hard. Showing up. A personal touch. Delighting your customers. Helping and giving without expectation of return. This is how love builds your brand. Here are five steps to breathing some love and life into your brand’s pulse. Read More
Biz Success  Brand You  

Why You’re Not Ready for Press

Monday, March 5, 2018
Why You're Not Ready for Press
If The New York Times, The Wall Street Journal or Oprah came knocking at your door today, would you be ready for them? I mean really ready – ready to talk about yourself and your business in an impactful, interesting way, speak in quick, ten second sound bites without any “ums” or “likes”, and hand over your press materials – a professional bio, headshots and lifestyle images, a FAQ sheet, talking points, and an attractive website that’s user-friendly and totally up-to-date? Read More
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