Will You Take The
Anti-Racist Small Business Pledge?

Will You Take The <br>Anti-Racist Small Business Pledge?
I recently attended a virtual event organized by my good friend, Rachel Rodgers: Reimagining Small Business was presented as a town hall to listen, learn and commit to building equitable, anti-racist organizations. There were thousands of small business owners in attendance and we were all asked to sign The Anti-Racist Small Business Pledge, committing ourselves to equity, diversity and inclusion in both our personal and professional lives. Will you take The Anti-Racist Small Business Pledge with me? Read More

From the SheBrand Community: Free Courses and Classes and E-books, Oh My!

From the SheBrand Community: Free Courses and Classes and E-books, Oh My!
A couple of weeks ago, I reached out to the SheBrand community and asked everyone if they would like to gift others in our group with helpful resources that they felt would provide value at this time. Well, our SheBrand community did not disappoint. Many people responded with access to courses, videos, podcasts, webinars and e-books focused on small business tools, networking, writing, stress, resilience, leadership and more. Here you will find a list of resources with links to claim them. It is my hope that you will find what you need most – and share this post with others who may need some support at this vulnerable time. Read More

How to Maintain a Strong Brand
in the Midst of Uncertainty

How to Maintain a Strong Brand <br>in the Midst of Uncertainty
We are currently living through one of the most vulnerable and uncertain times in our history. None of us have experienced what is happening now in our lifetime. We are in this storm together, but we are on different ships, experiencing all different kinds of turbulence. If you are a business owner, you may be asking yourself, “how do I navigate these rough seas? How do I stay afloat?” Here are five steps to maintaining – and even growing – your brand in the midst of uncertainty… Read More

Build a Better Brand in 2020

Build a Better Brand in 2020
In today’s overcrowded and noisy marketplace filled with 24/7 newsfeeds, emails, messages and social channels, it takes a lot more than a pretty logo or a Facebook ad to get someone’s attention. In the last few years, SheBrand has created a few resources to help you gain the clarity, focus and direction you need to launch your brand or take it to the next level. And they’re yours at no charge. Read More

Five Ways to Better Engage
the Female Consumer

Five Ways to Better Engage <br>the Female Consumer
With the close of 2019 upon us and the bright shiny fresh start of a new year (and new decade!), it’s time to plan your marketing strategy for 2020. Instead of focusing on the latest algorithms, it’s time to invest in something much more powerful for your brand’s success: women. Read More