Biz Success  

Supercharge Your Brand by Crafting
a Clear and Compelling Offer

Friday, July 15, 2022
Supercharge Your Brand by Crafting <br>a Clear and Compelling Offer
Things just aren’t adding up… You’ve worked hard to build your brand, and you feel like you’re doing everything you’re supposed to do. You’ve got the website, the email list, and your posting on social, but NO ONE is converting… all you hear are crickets. So what gives?! Unfortunately, your offer may be falling flat. But don’t worry — we can fix that! Read More
Biz Success  Inspiration  

Building Your Brand:
What’s Love Got to Do With It

Sunday, February 13, 2022
Building Your Brand: <br>What’s Love Got to Do With It
I’m sharing a very important Valentine’s Day-themed secret with you: the key to creating a compelling brand is to find your people and love them hard. Showing up. A personal touch. Delighting your customers. Helping and giving without expectation of return. This is how love builds your brand. Here are five steps to breathing some love and life into your brand’s pulse. Read More
Biz Success  

How to Capture Attention
in Today’s Crowded Digital Space

Monday, January 18, 2021
How to Capture Attention <br>in Today’s Crowded Digital Space
Many statisticians and trend forecasters have predicted that we have fast-forwarded in the online space by six to eight years in the last 10 months alone. There is more noise, clutter and uncertainty than ever before and most people will continue to interact, engage and purchase online long after the pandemic is behind us. In the face of such fierce competition based on sheer volume, how do you capture the attention of your prospective customers? How do you make sure that you are seen and heard, and most importantly, that you make an emotional connection with them? In an increasingly crowded online space, there are two questions you must ask yourself before diving into content creation and marketing. Read More
Biz Success  Brand You  

Don’t Just Share What You Do. Share WHY.

Monday, September 17, 2018
Don’t Just Share What You Do. Share WHY.
If you want to create a beloved brand, don’t just share what you do. Share why. To build a brand with a strong and loyal following the key is expressing why you do what you do. This is how you’ll attract clients who believe in what you’re selling and feel a strong emotional connection to your products or services. Read More
Brand You  Feminist AF  Style & Substance  

Style & Substance: In Conversation with
Kelly Rutherford and Liz Dennery Sanders

Sunday, March 18, 2018
Style & Substance: In Conversation with <br>Kelly Rutherford and Liz Dennery Sanders
When Kelly found out that I had written a book to help women connect to their voices, step into their power and be more successful, in true best friend fashion, she offered to do a sit-down interview with me so that we could get this information to as many people as possible. We sat in my living room, Oprah-style, and dished on branding, feminism, the power of intention, and much, much more. Read More
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