Are You Ready to Put Your Brand in the Spotlight? Brand Camp is for YOU!

Brand Camp is a highly focused, get-it-done four week 1:1 intensive to articulate your brand story, amplify your message, develop an enticing call to action, refine your offerings, set up your list-building machine and polish your digital presence. You will work with Team SheBrand for an entire month to put all the pieces in place to create your most compelling brand. Read More

Building Your Brand:
What’s Love Got to Do With It

I’m sharing a very important Valentine’s Day-themed secret with you: the key to creating a compelling brand is to find your people and love them hard. Showing up. A personal touch. Delighting your customers. Helping and giving without expectation of return. This is how love builds your brand. Here are five steps to breathing some love and life into your brand’s pulse. Read More

The Secret to Building a
Better Brand in 2022

January has been branded as the “New Year, New You” month. But when it comes to building a better brand, it’s a marathon not a sprint. The strongest, most compelling brands are focused on clarity, consistency, and connection year-round. Build a better brand in 2022 by assessing your assets, finding your North Star, honing your offer, harnessing testimonials, and leveraging media & celebrities. Read More

Why Brands Must Take Ownership
of their Digital Real Estate

Can you access your audience if your social platforms implode? Yesterday, Facebook, FB Messenger, Instagram and Whats App went down, leaving millions of content creators and influencers without access to their largest audiences. Too many people – and brands – are relying heavily on social platforms without leading their customers down a path that they own. Read More

7 Steps to Becoming an Authority Brand

In my work as a brand strategist, two of the most common questions I’m asked are “How do I stand out?” and “How do I position myself as a thought leader and the go-to expert in my industry?” If you’re ready to make your mark and step into the spotlight, here are seven steps to establish yourself as an authority brand. Read More