Brand Breakthrough Consultation
Clear, strong, irresistible brands
make more money.
When it comes to creating a powerful brand, building your platform and selling more of your products and services, you can’t put the cart before the horse.
If you don’t have a solid brand foundation and a captivating story, no amount of marketing and advertising strategy will attract more of your ideal clients or make you more money.
In other words, before you create the logo, the packaging or the website, you need to have razor sharp clarity about who you are, what you stand for and why you do what you do. It’s imperative that you understand the challenges and aspirations of your target market in order to engage them more effectively and make an emotional connection.
The Brand Breakthrough Consultation
is designed to meet you where you are.
So whether you already have an established business or you’re just starting
out, or simply looking for a brand refresh, the BBC is the place to start.
Before your session you’ll fill out a detailed questionnaire so we can assess exactly where you are with your brand and where you want to go. In 60 minutes, we’ll discuss key foundational pieces – your brand attributes, personality, and mission, along with your target audience and the value you deliver to them.
We’ll also talk about resources you can begin using immediately to increase your visibility, position yourself as an authority and build your following.
Ultimately, the BBC is designed to get your most pressing questions answered and set you on the path to a more resonant brand and better business results.
Here are some of the things clients have discussed in their BBC.
You will decide which areas we’ll focus on, depending on your needs:
- Identify your main brand attributes and personality
- Clarify how you want to be perceived, and how to build that exact perception in people’s minds.
- Learn how to talk about yourself and your brand more easily
- Develop a more compelling brand story
- Pinpoint possible brand names and taglines
- Discuss possible logos, iconography, fonts etc. (artwork must be send prior to session for review)
- Identify your strongest brand touchpoints and learn how to use them in a more engaging way
- Brainstorm ideas for opt-ins, list-building tools and possible products and services
- Identify how to optimize your website and social media channels
The BBC will give you more confidence, clarity and focus around your brand. You’ll walk away with a checklist of exactly what you need to do to make your brand more effective and compelling.
If you’re a consultant, coach, artist, entrepreneur or service professional, you need a solid brand foundation to create a compelling platform and attract more ideal clients. Before you hire a website developer, advertising specialist or business coach, book a BBC.
Have questions? email us here!
Liz has impressed me over and over again. She delivers Grade A strategy, insight and execution. I wish I had her on retainer for the next 10 years of growing my business!
The results were immediate. I had a revised website up in a matter of weeks and have started working with many new clients. I have a renewed clarity around my messaging and how I am positioning myself in the marketplace. I’m even starting to understand the benefits of social media! Working with Liz is an investment that keeps paying.
Liz helped me develop my brand identity, crystallize my message, create a social media strategy and build my flagship website. Liz is one of the smartest, creative women I know, and I’m constantly impressed by the work she’s doing for thousands of women entrepreneurs and lifestyle companies around the globe.
Liz is my go-to for all info on branding, marketing and PR. She is strategic, insightful and a literal Rolodex of useful resources. Her taste and coveted opinion are truly impeccable.
Working with Liz brought my brand to a completely different, more powerful level. I have more clarity around my brand - which leads to stronger, more effective messaging all the way around. I'm better positioned to attract media attention and have booked multiple television and podcast interviews since our work together. Liz has worked with some of the most famous people in the world, but when she is with you on your business she's all in - and you can feel it.
Liz understands the importance of a powerful personal brand better than anyone and is incredibly effective at helping her clients discover and develop theirs. It’s like she has x-ray vision and can see straight through to the core of her client’s brilliance. That brilliance becomes the magical thread that is woven through every aspect of your personal brand when you work with Liz.
With her talent for crafting words, Liz helped me to develop taglines and brand statements, and showed me how to integrate them into my marketing collateral and website. Liz has a very sophisticated understanding of fashion, style and design, and is extremely knowledgeable about that world. I felt that has been integral to her helping me create a strong brand for my company.
In just a short time, Liz was able to cut to the heart of what I do, what kind of coaching I’m passionate about, and how that connects with the work I do with organizations and groups. Halfway through our session she suggested a tagline that will most likely be very close to what I use on my website.
I decided to work with Liz because she really “gets” what women like me need when creating brands for our businesses. She helped bring clarity to my brand message and helped me update the look and feel of my website so it accurately reflects where I am today.
Liz’s marketing savvy and dynamism is only surpassed by her desire to truly help women achieve their professional goals. She is a powerful and utterly unique combination of brand strategist, marketing consultant and coach.
Working with Liz has taken my business to the next level! Together we created a compelling brand message that is 100% me. I love, love, love my logo, my tag line, and my consistent key messages! I highly recommend her to any entrepreneur looking to build a powerful personal brand, develop an effective marketing strategy and attract more clients.
It’s pretty much a guarantee that a session with Liz will set your world on fire – in a really good way! I always walk away motivated, inspired and full of new ideas to take my brand to the next level. She miraculously manages to listen empathically while lasering in on the root of the issue that’s got you stuck.
We were referred to Liz as one of the best in the biz for crafting brand identities and launching media and influencer campaigns, so when it was time to clarify our message, create a brand book and execute an effective social media campaign, we turned to SheBrand. Because we are a social good company, working with Liz was a no-brainer; she absolutely walks her talk and is deeply rooted in making a difference for women and other marginalized communities.
