The Meaning of Influence and How You
Can Build a More Powerful Brand

I know we can’t all have an empire like Kim Kardashian, but the good news is your brand doesn’t have to be world-famous to have brand influence! Learn what influence is, who has it, how to measure YOUR brand’s influence, and how to use traditional media, celebrities and influencers to grow your brand today. Read More

The Secret to Building a
Better Brand in 2022

January has been branded as the “New Year, New You” month. But when it comes to building a better brand, it’s a marathon not a sprint. The strongest, most compelling brands are focused on clarity, consistency, and connection year-round. Build a better brand in 2022 by assessing your assets, finding your North Star, honing your offer, harnessing testimonials, and leveraging media & celebrities. Read More

Five Ways to Better Engage
the Female Consumer

With the close of 2019 upon us and the bright shiny fresh start of a new year (and new decade!), it’s time to plan your marketing strategy for 2020. Instead of focusing on the latest algorithms, it’s time to invest in something much more powerful for your brand’s success: women. Read More

Work with Me in 2019
and Step into the Spotlight

If you want a whole new level of brand awareness and visibility in 2019 and the tools to propel you forward, this program is not to be missed. Step into the spotlight with me and a small group of women working for their seat at the table. No. More. Hiding. Read More

How to Create a Successful Blog
Part Three: Serve Your People

Blogging is a lot like giving a performance onstage. You get up there. You deliver your best material. And then, you want to see the audience react. You want to feel like you’re serving your audience—inspiring them, delighting them, and holding their attention, not boring them! But in order to serve your audience, first, you need to understand what they want and need. How can you figure this out? It’s not actually that difficult. Read More