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The Basics of Good Branding

Saturday, April 7, 2018
The Basics of Good Branding
Good branding consists of five key steps that lay the groundwork for compelling touch points and a successful brand. Get back to branding basics, work to connect with the hearts and minds of your customers, and spend time creating an emotional intimacy that is the trademark of today’s most compelling brands. Read More

WELCOME TO THE SHEBRAND BLOG

Running a business? Chasing big dreams? Looking for tips on how to build a brand that customers love? We’ve got you covered.

Need a pep talk on how to push through doubt and insecurity, find and use your voice, and make your mark on the world? We’ve got plenty of that, too.

At SheBrand, we believe you can be seriously ambitious and seriously into having fun. You can be a woman who cares deeply about the state of our world and love champagne, lipstick, and your Louboutins. Fashion and politics. Feminism and Fendi. Beauty and brains. Style and substance. Yes!

We hope the SheBrand blog becomes your favorite place for branding and style tips, inspiration for your business, and so much more.

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Liz’s Recommendations

  • 5 Things Brands Must Do Now to Thrive
  • It’s Time For a Brand Pivot
  • What Brands Need to Know About Marketing to Women
  • Five Ways to Better Engage the Female Consumer

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