SheBrand Superstar: KC Baker

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s SheBrand Superstar. We can all learn a golden nugget or two from each other.
Name: KC Baker


Occupation: Founder of The Women’s Thought Leadership Society and The School for the Well Spoken Woman LIVE

Twitter Handle: @kcbaker007
1. What are three words that best describe your personal brand?

Feminine, Bold, Elegant

2. Tell us why you’re awesome in two sentences or less?

Women blossom in the presence of my listening. Every woman who comes into my life walks away feeling more confident, free and joyful in her message, her ideas, and her ability to really crank up the volume on her voice in the world.

3. What are your three biggest indulgences

1) Almond Butter

2) S Factor (pole dancing)

3) Frequent trips to Sedona, Arizona to be in nature and conjure amazing visions to bring into the world

4. What is your biggest pet peeve?

Cowardliness. And doing nothing to overcome it.

5. If you could have dinner with anyone (living or not) who would it be?

Queen Elizabeth I. Hands down. That woman was one of the most influential, culture shifting leaders…ever. She founded the East India Trading Company. She promoted the arts (Shakespeare). She led the “Golden age of England”. Not everything she did would be considered “moral”, but she was a woman standing in her own power in a major way at a time when women were considered lesser versions of men. She spoke up to the other church leaders at that time, and though utterly terrified, did it anyways, and instituted major state/church transformations. And…she was a very sexual woman. All this with a mother who was beheaded, a father who basically abandoned her, a sister who wanted her killed and a brother who died. An extremely dramatic and intense life. I’m enthralled, fascinated, and inspired by her.

6. Why is having a powerful personal brand important to you?

It’s my mark in the world, my calling card. It’s my way of sending out my energy and seeing who pings back at me. I have certain, very valuable gifts to offer and service to give. It’s crucial that my brand is clear, powerful and authentic so that I then am able to resonate with those who have needs that my work is perfectly designed for.

7. What is your #1 marketing tip for fellow female entrepreneurs?

Never, ever skimp on quality…of your site, of your videos, of your materials, of your trainings, of your event venues. People will make judgements on the quality of experience and value they will get from you based on the quality of how your materials and marketing are produced. It affects the value and the price level of your work. Go for fabulous. It will pay off.

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