SheBrand Superstar: Anne Samoilov

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s SheBrand Superstar. We can all learn a golden nugget or two from each other.
Name: Anne Samoilov


Occupation: Business + Online Launch Specialist

Twitter Handle: @annesamoilov
1. What are three words that best describe your personal brand?

Down-to-earth, Trustworthy, Knowledgeable

2. Tell us why you’re awesome in two sentences or less?

I can take almost any idea and turn into a series of actions. I’ve been breaking down projects, putting on big productions, for as long as I can remember.

3. What are your three biggest indulgences

1) Cinnamon dolce latte at Starbucks

2) Books

3) The occasional multi-shoe purchase at Nordstrom

4. What is your biggest pet peeve?

People who give up. People who don’t try. People who are unwilling to adjust or revise their plan even when it’s not working.

5. If you could have dinner with anyone (living or not) who would it be and why?

Danielle LaPorte because I just love her – and feel a sense of sisterhood in being moms – and I think we’d have fun.

My dad because I never got to really have a conversation with him. I feel like we could have been so much closer as I moved into the adult world.

6. Why is having a powerful personal brand important to you?

Having a personal brand means you don’t have to say everything in words. It means, you walk in a room and people get what you’re about. They go to your site, read your books, take part in events with you and know your commitment. Personal branding is important in building a different kind of trust and relationship with your clients and customers…one that I think runs much deeper.

7. What is your #1 marketing tip for fellow female entrepreneurs?

Look at other businesses you love and watch how they talk about their offerings, their work – look at the type of content that works for them.

Don’t copy – but look at the intent and how it affected you. Take your experience of being marketed to and look for ways of applying it to your own business, to you own peeps.

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