We’re thrilled to share that SheBrand Founder + CEO, Liz Dennery Sanders, was featured recently on ltd365, a one-stop resource for women entrepreneurs.
The ltd365 mission is to help women actualize their passion through entrepreneurship, making the process inspiring, accessible and achievable.
Whether you’re looking to be motivated by another women’s success story, a step-by-step “how to” taught by a seasoned expert, or what to wear to your next client meeting, ltd365 will connect you to your best entrepreneurial life.
Get plugged in to ltd365 through…
1) ltdDAILY – Discover everything you need to inspire and inform your own entrepreneurial life.
2) ltdLIVE – Connect with all the experts and resources to launch and grow your business through our online conference and in person events.
3) ltdGROW – Learn from seasoned experts through our marketplace of on demand, online classes.
Ltd365 is truly a one-stop entrepreneurial source. They’ve got all the information, inspiration and resources you need to launch your dreams and ground your life.
And just in case you’re wondering: “ltd” stands for “live the dream,” a mantra that all entrepreneurs take pretty seriously.
Liz is featured on three areas of the site: Dream Catcher, Expert Advice and High Five.
Here’s a preview from ltd365…
Dream Catcher Interview
When did you know you wanted to pursue your business or venture? SheBrand evolved at the intersection of my marketing career and philanthropic work with underserved women and girls. After 20+ years in the PR and marketing industry, I realized I could put my experience to good use specifically working with women and companies that market to women.
Did your former career/job prepare you for running your own business? I don’t think anyone is fully prepared to run her own business at the beginning. I’ve never been afraid to ask for help. You have to be willing to raise your hand, and find friends and mentors you can rely on when the going gets tough. And there are some great books, like Michael Gerber’s The E-Myth Revisited, that are like getting a business school education!
Did your original business plan change along the way or are you doing exactly what you set out to do? If it changed, how so? I didn’t originally set out to build an agency specifically for women, but I realized over time that a big part of my purpose was to empower other women – to help them connect to their voice and build a strong platform and a successful business.
What makes you different from your competition? I function as both a consultant and a coach. I not only have 20+ years of branding and marketing experience, but I’m also a licensed coach. I have a sixth sense for brand alignment AND limiting beliefs.
What three factors have most contributed to your success in business and in life? 1. A strong internal drive for personal growth and development, 2. Tenacity and a willingness to ask for help, 3. Kindness, creativity, and follow-up. (Ok, maybe that’s more than three!)
To read the rest of this interview, click here.
Expert Advice Interview
What advice would you give to someone who feels overwhelmed by the competition? I don’t believe in competition, only collaboration. There’s nothing wrong with checking out what others are doing or finding wonderful role models, but there’s only one YOU. Stay focused and keep your eyes on your own ball. You’ll be a lot happier and ultimately more successful when you take small action steps each day to take care of your own business.
What top three tips would you like to pass along for those who have just started to use social media? 1. Focus on one platform at a time – don’t try to be everywhere at once; 2. Stop broadcasting – it’s a conversation, not an advertising platform; and 3. Be generous – connect with others and share their content.
When you think of the best people to work with, what traits do they share? The best people to work with are smart, enthusiastic, out-of-the-box thinkers with a “can-do” attitude.
Give a budding entrepreneur your best hiring and firing business practices. Hire slow, fire fast. And always hire for attitude and proactivity over experience.
Entrepreneurs often say that “you can’t do it all.” What three things do you always outsource? My assistant handles my day-to-day scheduling, all incoming requests for information, and general office management. And personally, I swear by the Instacart app. I can take a catnap on a Saturday instead of spending an hour at the grocery. It’s a lifesaver for a busy working mama.
To read the rest of this interview, click here.
To learn five of Liz’s favorite business resources, click here.
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