Gift Guides  Style  

15 Awesome Gifts for Her: The 2021 Valentine’s Day Gift Guide

Monday, February 1, 2021
15 Awesome Gifts for Her: The 2021 Valentine’s Day Gift Guide
Roses are red, violets are blue, we’ve made Valentine’s shopping easy for you! Valentine’s Day isn’t just about finding the perfect gift for your significant other, it’s about celebrating all of the Galentines in your life. We’ve got your covered, from your best friend, mother, sister, daughter, to your boss and co-worker, too. Whether she’s a fashionista, wellness junkie, bookworm or jewelry fanatic, we’re featuring some of our favorite items suitable for all the women you love. And with price points from $12 – $250, there’s something for everyone. Read More
Biz Success  Brand You  

Get in the Habit of Shining and
Connect More With Your Audience

Monday, January 25, 2021
Get in the Habit of Shining and <br>Connect More With Your Audience
Visibility in your business and brand is a powerful intention and it’s never too late to set it. We often make resolutions and set goals on January 1st to create the lives we want to live based on the habits we adopt. But you can decide today to get yourself in the habit of shining, you just have to get strategic and commit. Read More
Biz Success  

How to Capture Attention
in Today’s Crowded Digital Space

Monday, January 18, 2021
How to Capture Attention <br>in Today’s Crowded Digital Space
Many statisticians and trend forecasters have predicted that we have fast-forwarded in the online space by six to eight years in the last 10 months alone. There is more noise, clutter and uncertainty than ever before and most people will continue to interact, engage and purchase online long after the pandemic is behind us. In the face of such fierce competition based on sheer volume, how do you capture the attention of your prospective customers? How do you make sure that you are seen and heard, and most importantly, that you make an emotional connection with them? In an increasingly crowded online space, there are two questions you must ask yourself before diving into content creation and marketing. Read More
Biz Success  Brand You  

The #1 Key to Create a More Compelling Brand in 2021 (plus the Ultimate Brand Clarity Worksheet!)

Monday, January 4, 2021
The #1 Key to Create a More Compelling Brand in 2021 (plus the Ultimate Brand Clarity Worksheet!)
In 2000, Microsoft Corp. conducted a study measuring how long people can focus on one thing for a specific amount of time. The results showed the average person’s attention span was 12 seconds. About 15 years later, it dropped to 8 seconds. In our current, mid-pandemic world with people moving into the digital space faster than ever before, attention is quickly becoming our scarcest resource. How do you capture attention and stand out in an increasingly crowded and noisy space? While there are plenty of effective ways to get the engagement you are looking for, the first place to start is with brand clarity. Read More
Biz Success  

Empathy is The Key to
Creating a Compelling Brand

Monday, December 14, 2020
Empathy is The Key to <br>Creating a Compelling Brand
Now more than ever, we are bombarded by messages: an overflowing inbox, texts, Facebook ads, blog posts, podcasts and more. There is a never-ending assault on our attention and more content available then we could ever consume in a hundred lifetimes. Consumers are tuning out and are more jaded by brands touting their wares than ever before. So how do you stand out? How do you ensure that the people who are meant to work with and buy from you will find you? Read More
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