The Three Biggest Brand Killers

The Three Biggest Brand Killers
You’ve got it all… The fancy new website. Fabulous, professionally-shot photos. Tons of free content on your site for visitors to enjoy. Facebook ads running 24/7 plus a newsletter that you send out regularly. Read More

Why Anger is Good for Your Brand

Why Anger is Good for Your Brand
I have always loved fashion. I started reading Vogue when I was 10 years old. I still get a natural high when I find the perfect pair of Gucci stilettos or Lanvin flats at 60% off. Read More

How to Create Your Mission Statement

How to Create Your Mission Statement
You may not realize it, but you often stay loyal to a brand because of their values. And the companies (and individuals) who are the most successful over time are the ones who weave their values into all of their brand elements and create a strong emotional experience for their audience. Read More

Start Here if You’re New
to the SheBrand Blog

Start Here if You’re New <br> to the SheBrand Blog
It can be overwhelming to read so much content, let alone find exactly what you’re looking for, so we decided to create a “cheat sheet” of some of our favorite posts about building a brand, rocking social media, developing your style and using your voice. Read More

What is a Brand?

What is a Brand?
Visual components, such as your logo, website, business cards, Facebook page and the way you dress are all elements that contribute to the development of your brand in the mind of the consumer, but they are not in and of themselves, your brand. Read More
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